Johanna Laurila took up her new post as Communications Director at the Tiina and Antti Herlin Foundation on 9 August. Laurila has extensive experience in the field of communications and her work has largely revolved around questions of sustainable development and environmental protection. Her insight and professionalism promise to be a valuable addition to the work of the TAH Foundation.
Established in 2014, the Tiina and Antti Herlin Foundation seeks to promote environmental and social wellbeing and culture. During its current strategic period, 2020–2025, the family foundation aims to employ a diverse set of means to mitigate the environmental crisis and decisively cut global emissions.
At the foundation, Laurila joins a team committed to seeking out and supporting others engaged in the global transition effort. The foundation is looking for partners to contribute to the important transition towards a carbon-neutral and ecologically sustainable future. In addition to strategic communications related to the foundation’s environmental programme, Laurila will be responsible for the foundation’s day-to-day communications and actively engage in stakeholder activities.
In her 20 years of experience in communications, Johanna Laurila’s previous posts have included Head of Communications at HELCOM, the Baltic Marine Environment Protection Commission; Public Information Adviser with the Southern Sudan DDR Commission; and Communications Officer at UNICEF Cambodia. She has also worked as a freelance journalist and film critic. Before joining the Tiina and Antti Herlin Foundation, Laurila was employed by the Helsinki City Library’s National Development Services as a Communications Planner.
The new communications director said: “It is a pleasure to be in a position to promote the foundation’s climate and environmental efforts through communications. Right now, I am particularly excited about sharing the foundation’s ambitious environmental programme, so stay tuned!”
According to Anna Herlin, Head of Development and member of the board of the TAH Foundation: “Communicating the environmental crisis is characterized by the vastness of the task: so many weighty themes and issues are involved in the process, within a complex system that keeps rearranging itself. It takes real expertise to be able to produce clear communications that promote the cause. We are delighted to have such an experienced professional join our team and enhance the success of our project portfolio with effective communication.”